TBW Daily Diary

Quiet day and muggy, with showers and sunshine alternating. Not much more to report . . . In 1972 when The Bare Wall opened, the average price of a house was around twenty-seven thousand. A pair of jeans was twelve dollars. I mention that only as a comparison, since greeting cards back then were generally twenty-five cents; little "thank you" notes were fifteen cents, and if you wanted to be extravagant your message might cost fifty cents or even a dollar. Today we try very hard to stock only cards under three dollars, but it is getting more and more difficult to find them in that price range. And I am amazed to look through the wholesale card catalogs and to see cards that are to retail at seven dollars or more! Where are we headed? . . . So I want to remind you again that we give you a ten percent discount when you buy a mixture of five cards at one time; that means that a three dollar card is $2.70 which is still a lot but hopefully less painful . . .